Shooting Dogs for Ivory Coat TVC

Ivory Coat premier Dog Food showing the incredible ingredients designed for different dog breeds was produced in this hard hitting TVc Campaign

Here is the behind the scenes

Motion and Stills Richard Weinstein

Production  Clockwork Films

Art Direction The Idea Shed

Agency The Idea Shed

Food Styling Kai Ellman

Shot on location at Sun Studios

About Ivory

Providing the best products for your pet, from the outset

Ever since it was first founded, the Ivory Coat brand has only used Australian meat as its #1 ingredient. All our products are manufactured locally, and sold through trusted retailers nationally.

When you choose Ivory Coat food for your cat or dog, you can rest assured that you’re giving your pet a delicious meal, as well as offering complete and balanced nutrition – with no added artificial preservatives, colours or flavours. Our Ivory Coat Grooming Products also include natural ingredients and have been designed to be suitable for all skin types.

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